Case Studies

Winning messaging and professional execution for political and issue-based campaigns.


FP1 Strategies is proud to have produced the advertising for the Congressional Leadership Fund that played a vital role in defeating Randy Bryce, a well-funded Democratic candidate who raised $8.5 million in the 2018 cycle. Our work in WI-1 recently won 5 Reed Awards from Campaigns & Elections. Challenge Randy Bryce launched his campaign with…

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FP1 Special Election Case Study

FP1 Special Election Case Study FP1 Strategies LLC is proud to have been the media consultant and digital strategist to the Congressional Leadership Fund (CLF), Greg Gianforte’s congressional campaign in Montana and the National Republican Congressional Committee (NRCC) during three hard-fought special elections in the spring of 2017. We used strategic insight and unique creative…

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Trenton’s Bad Bet

FP1 Strategies is honored to have managed the Trenton’s Bad Bet campaign to stop the expansion of casino gambling in New Jersey. We ran an integrated campaign from inception to Election Day that combined traditional coalition and grassroots strategies with earned media, digital communications, direct mail and a $10.5 million television and radio campaign in…

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Rob Portman for Senate

FP1 Strategies is proud to have served as the media consultant to Senator Rob Portman’s successful reelection campaign. We are honored by the praise our advertising campaign for Senator Portman has garnered, including the American Association of Political Consultants’ 2017 Gold Pollie Award for Best in Show. The widely-respected Cook Political Report said that “Portman easily…

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Electing Senator Dan Sullivan

FP1 Strategies served as the media consultant for Dan Sullivan’s victorious campaign for the U.S. Senate in Alaska, helping to tell his amazing story of public service as a U.S. Marine officer, national security officer and Alaska’s Attorney General and DNR Commissioner. To win, we needed to develop a strategically-aligned media campaign to connect Sullivan’s…

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Consumer Healthcare Products Association

In order to address methamphetamine abuse in certain parts of the country, legislators in several states frequently attempt to pass laws that would require a doctor’s prescription for popular, nonprescription medicines containing the decongestant pseudoephedrine (PSE).  Millions of American consumers rely on these products for effective relief that doesn’t require a costly trip to the…

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