It’s easy to neglect the human element of digital. Hell-bent on metrics, APIs and every other business school buzzword digital operators assault you with, we can lose sight of the
As we continue past the halfway point of off year acquisition, we took a deep dive into one of the common tools in the digital marketer’s tool kit: the welcome…
FP1 Special Election Case Study FP1 Strategies LLC is proud to have been the media consultant and digital strategist to the Congressional Leadership Fund (CLF), Greg Gianforte’s congressional campaign in
FP1 is proud to work with the National Sikh Campaign as they launch their local We Are Sikhs initiative in Fresno, California. The organization held a very successful event raising
Over the last month, the FP1 digital team tested 3, 6, 15 and 30 second Facebook video ads to gauge the most effective video length for completed views and user
Take a moment and see what we learned about Facebook’s new in-stream ad units and offline conversion tracking for AB/EV voters.
FP1 is thrilled to have received two Holmes Report Gold SABRE awards: Best in Public Affairs with the Grocery Manufacturers Association and Best in Telecommunications with Charter Communications. We are
Combined with the six Reed Awards FP1 received last month, we are proud that our peers in the industry have recognized our work on campaigns during the 2016 cycle from
FP1 Strategies received six Reed Awards in top categories. Since 2013, the firm has won a total of 13 Reed Awards.
Fueled by endless coffee, too many Shake Shack cheeseburgers and too little sleep, our digital team spent countless hours planning, designing and building winning campaigns for our clients.
While the political environment is deeply unsettled, President-elect Trump and Congress will have an opportunity to advance major federal legislation.
The question is no longer “does digital move voters?” but instead, “by how much?”
The digital landscape is constantly evolving. Changing viewership habits, new ad units across platforms and targeting methods put fresh demands on campaigns.